Dillon authored the self-study workbook Charting Skills for Massage Therapists and is a columnist for Massage Therapy Canada magazine. Dillon has lectured to MT associations across Canada and is the recipient of the RMTAO’s President’s Award of Merit, two “Hand of Thanks”, and the Ken Rezsnyak award.
His 28+ years of practice include managing a multi-practitioner practice, and active roles with the professional association (RMTAO) in insurer and government relations. Dillon’s recent projects include producing the guide On Practice: From Entry-Level to Established Massage Therapist and co-producing the podcast On the Table for Massage Therapy Canada magazine. Find him at DonDillon-RMT.com.
On Practice: From Entry-Level to Established Massage Therapist
What are the steps in designing and developing a practice? How does a practice become more complex and evolved over time? What foundation must be developed before your practice can progress? How are you challenged to grow personally and professionally as your practice grows?
Three things participants will learn:
- Identify your purpose in launching a practice, examine your “why”, and recruit your values to design and guide your practice.
- Consider the fundamentals – define your service, set your pricing, focus the population you will serve, and plan your promotional strategy.
- Become cognizant of extrinsic forces that affect your practice.